Small businesses know the importance of getting the word out about their products and services. Creating and posting content is critical to promoting the business and for improving your website’s search engine ranking. Posting content to various social media channels, email campaigns and even good … Read More »
Jump Start or Transform Your Business at SCORE Small Business Forum
March 6, 2015
Thinking about launching your own business but don’t know where to start? Or maybe you’re a small business owner looking for the right tools and ideas to help operate your business more efficiently. Did you know FREE mentoring is available in your own backyard? SCORE, a local volunteer organization … Read More »
Survey Your Customers for Free!
January 20, 2009
I’m often asked by clients whether they should add a particular service to their lineup of offerings, whether to add new functionality to their website, or what to name a new product. Most of the time my answer includes “Go to the source.” For the most accurate view of what your market prefers, … Read More »
Make Money with a System
January 20, 2009
I meet many business people who say they market in spurts. In the beginning of the year they kick off their marketing initiatives and get going like gangbusters. And that lasts for a while. But then they get busy or distracted by other needs of the business. By around this time of year their … Read More »
Back End Marketing for a Revenue Boost
January 20, 2009
I recently met with an independent consultant who casually mentioned he charges $400+ per hour. Naturally, that got my attention. But what I found fascinating was that he had the same issue most entrepreneurs and small business owners have. Most of us are practitioners in our business. So when … Read More »
