by admin_pricegroup | Apr 9, 2019 | Marketing Tips, Small Business Marketing, Social Media
Analysts predict personalized marketing will continue to be a major trend for 2019 and beyond. Personalized marketing campaigns involve using data to enable marketing messages personally designed for your customer base. As a small business owner, that word “data” may... by admin_pricegroup | Jan 19, 2018 | Customer Relationship Management, Marketing Tips, Small Business Marketing
Small businesses make their strategic marketing plans come alive when they build campaigns that address their marketing goals. Your overall marketing plan spells out your communications goals, and includes strategies for increased market awareness, customer growth,... by admin_pricegroup | Nov 13, 2017 | Small Business, Small Business Marketing
Whenever I visit a local retailer I often ask myself why I don’t visit more often. The experience is always a great one, and I’m also helping the local economy. So this holiday season, visit a small business in your area and be reminded of what personal service... by admin_pricegroup | Jul 9, 2017 | Online Marketing, Small Business Marketing, Social Media
You’ve invested a ton of money and time into your website design and now you’re ready to sit back and watch it drive business to your company. You might want to rethink that approach. Your website isn’t a static product. Keeping your website fresh and... by admin_pricegroup | Oct 22, 2015 | Marketing Campaigns, Marketing your brand, Search Engine Marketing, Small Business Marketing, video for small business, video marketing
Although there may be some wisdom to Forrest Gump’s comparison of life’s unpredictability to a box of chocolates, it’s not wise to treat your online videos that way. Yet this is often what happens when potential customers land on a website and launch the online video... by admin_pricegroup | Sep 30, 2015 | Blog Posts, Blogging, Content Creation, Email Marketing, Facebook, Marketing Campaigns, Online Marketing, Pinterest, Search Engine Marketing, SEO, Small Business, Small Business Marketing, Social Media
“Content marketing” is a buzzword that you’ve probably heard thrown around on the web and social media sites. What exactly is content marketing and why is it important for small businesses? Basically content marketing is creation and delivery of valuable...