How to Build A Successful Marketing Campaign

Small businesses make their strategic marketing plans come alive when they build campaigns that address their marketing goals. Your overall marketing plan spells out your communications goals, and includes strategies for increased market awareness, customer growth, revenue and profitability. The … Read More »

Small Business Saturday is November 25

Whenever I visit a local retailer I often ask myself why I don’t visit more often.  The experience is always a great one, and I’m also helping the local economy. So this holiday season, visit a small business in your area and be reminded of what personal service means. Small businesses offer us the … Read More »

Website Wellness Check – Maintenance Matters!

You’ve invested a ton of money and time into your website design and now you’re ready to sit back and watch it drive business to your company.  You might want to rethink that approach. Your website isn’t a static product. Keeping your website fresh and updated is an ongoing process and critical to … Read More »

Marketing with Video

Although there may be some wisdom to Forrest Gump’s comparison of life’s unpredictability to a box of chocolates, it’s not wise to treat your online videos that way. Yet this is often what happens when potential customers land on a website and launch the online video – they never really know what to … Read More »

A Small Business Guide to Content Marketing

“Content marketing” is a buzzword that you’ve probably heard thrown around on the web and social media sites.   What exactly is content marketing and why is it important for small businesses? Basically content marketing is creation and delivery of valuable and relevant content from a business … Read More »

Get to Know Your Competition

Many small business owners underestimate the advantages of better understanding their competition. Knowing who your competitors are and understanding their strengths and weaknesses can help formulate your own marketing strategies and messages. You’ll also be better equipped to highlight your … Read More »

The Price Group Inc Achieves Google Partner Status

We’re pleased to announce that The Price Group, Inc is now a Google Partner! A select group of marketing companies, agencies, professionals and online experts are certified by Google to manage Pay-Per-Click AdWords campaigns. Google Partners are recognized for excellence, proficiency and experience … Read More »

10 Ways to Market Your Business on a Small Budget

Many small businesses view marketing as a never ending spiral of expenses with little to no guaranteed payoff. But many overlook tactics they that don’t require a big cash outlay.  In fact, many of them are free! Create and continually refine a succinct elevator pitch. A well thought-out … Read More »

Pack a Punch with BOTH Traditional and Online Marketing

One of the most common questions I get asked is “What’s the best way for me to market my business and products?”  And my answer is:  “That depends.... on your industry, target customers, location, business, products and services!” Today the buzz is all about Internet marketing – websites, social … Read More »

Spring is a Time of Renewal – Especially Here at The Price Group

For most of us, this long winter has us longing for everything spring brings – green grass, flowers, budding trees and especially warmer weather!  Spring also is a time for new beginnings, and we’re pleased to share some big changes this spring for The Price Group.  We’re excited to officially … Read More »

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8113 S. Lemont Road
Darien, IL 60561
Phone: 630.717.8332
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Naperville, IL 60566
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