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Small Business Marketing During This Pandemic

by admin_pricegroup | Mar 17, 2020 | Marketing Tips

We are in the midst of a most unprecedented event. Right now, everything out there is about COVID-19. So how can you properly and sensitively market your brand at a time of such uncertainty? Small businesses need to make smart choices and consider a number of factors,...

Personalized Marketing Campaigns for Small Businesses

by admin_pricegroup | Apr 9, 2019 | Marketing Tips, Small Business Marketing, Social Media

Analysts predict personalized marketing will continue to be a major trend for 2019 and beyond. Personalized marketing campaigns involve using data to enable marketing messages personally designed for your customer base. As a small business owner, that word “data” may...

How to Build A Successful Marketing Campaign

by admin_pricegroup | Jan 19, 2018 | Customer Relationship Management, Marketing Tips, Small Business Marketing

Small businesses make their strategic marketing plans come alive when they build campaigns that address their marketing goals. Your overall marketing plan spells out your communications goals, and includes strategies for increased market awareness, customer growth,...

Get to Know Your Competition

by admin_pricegroup | Apr 19, 2015 | Marketing Campaigns, Marketing Tips, Small Business, small business competition, Small Business Marketing

Many small business owners underestimate the advantages of better understanding their competition. Knowing who your competitors are and understanding their strengths and weaknesses can help formulate your own marketing strategies and messages. You’ll also be better...

10 Ways to Market Your Business on a Small Budget

by admin_pricegroup | Sep 15, 2014 | Marketing Tips, Online Marketing, Small Business Marketing, Traditional Marketing

Many small businesses view marketing as a never ending spiral of expenses with little to no guaranteed payoff. But many overlook tactics they that don’t require a big cash outlay.  In fact, many of them are free! Create and continually refine a succinct elevator...

Pack a Punch with BOTH Traditional and Online Marketing

by admin_pricegroup | Jun 11, 2014 | Marketing Campaigns, marketing media, Marketing Tips, Online Marketing, Small Business Marketing, Traditional Marketing

One of the most common questions I get asked is “What’s the best way for me to market my business and products?”  And my answer is:  “That depends…. on your industry, target customers, location, business, products and services!” Today the buzz is...
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