Give Me Content

Small businesses know the importance of getting the word out about their products and services. Creating and posting content is critical to promoting the business and for improving your website’s search engine ranking. Posting content to various social media channels, email campaigns and even good … Read More »

Marketing with Video

Although there may be some wisdom to Forrest Gump’s comparison of life’s unpredictability to a box of chocolates, it’s not wise to treat your online videos that way. Yet this is often what happens when potential customers land on a website and launch the online video – they never really know what to … Read More »

A Small Business Guide to Content Marketing

“Content marketing” is a buzzword that you’ve probably heard thrown around on the web and social media sites.   What exactly is content marketing and why is it important for small businesses? Basically content marketing is creation and delivery of valuable and relevant content from a business … Read More »

Get to Know Your Competition

Many small business owners underestimate the advantages of better understanding their competition. Knowing who your competitors are and understanding their strengths and weaknesses can help formulate your own marketing strategies and messages. You’ll also be better equipped to highlight your … Read More »

Pack a Punch with BOTH Traditional and Online Marketing

One of the most common questions I get asked is “What’s the best way for me to market my business and products?”  And my answer is:  “That depends.... on your industry, target customers, location, business, products and services!” Today the buzz is all about Internet marketing – websites, social … Read More »

Stop Insane Marketing

Perhaps you’ve heard the definition of insanity: doing the same thing over and over, expecting different results. As an entrepreneur, it’s easy to fall into this trap. We stick with what we know and what feels comfortable. But, if we’re not breaking through to the next level of sales, odds are we … Read More »

Be First in your Prospects’ Minds

When you think of soda, what are the first couple of brands that come to mind? Odds are Coke or Pepsi are on your list. Why? After spending millions of dollars in advertising over the years they’ve managed to be at or near the top of your mind for their category. And, customers purchase from … Read More »

3 Steps to More Revenue

The last few days of every year,  I spend my time doing some strategic planning for the Price Group.  It gives me an opportunity to get creative and excited about the possibilities for the coming year.   But the real test of how successful any of us will be by the end of year lies in how well we … Read More »

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8113 S. Lemont Road
Darien, IL 60561
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